What is the definition of SERP? Learn what you need to know about this term.

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What is a SERP?

SERP stands for “Search Engine Results Page.” It is the page displayed by a search engine in response to a user’s search query.

The SERP typically contains a list of web pages, images, videos, and other types of content relevant to the user’s search query, along with ads and related information.

The SERP is designed to help users find the most relevant and useful information based on their search query and is an essential part of the search engine experience.

The ranking of websites on the SERP is determined by the search engine’s algorithm, which considers a number of factors, including relevance, authority, and user engagement. SEO techniques can be used to try to influence the SERP output for a website.